Nvidia Rubin BOM & iPhone 18 BOM show just the humongous chunk that memory chips is taking up.
What changed
42% on iPhone & > 75% on Rubin.
If customers are willing to pay $20k for Vera CPU LPDDR.
Equivalent to $400-500 per phone
How does budget Chinese phone makers compete w/ this? https://t.co/pb0voJRlCy — via @tphuang