Deezer adding AI-music filtering signals platform response to AI content concerns.
Context
What happened: Deezer said it is working on a toggle that lets users filter out AI-generated music, expected before the end of the year. Turning it on hides AI tracks, albums, and related artists from search results.
Key numbers: About 45% of Deezer customers wanted a way to remove AI music, per a survey last year. AI tracks were 10% of daily uploads then, and over 50% in July, averaging 90,000 tracks per day.
Why it matters: CEO Alexis Lanternier cited the surge of AI music as a catalyst, and Deezer joins Bandcamp, Tidal, Spotify, and Apple Music in setting AI music policies.
What changed
Deezer said it is working on a toggle that lets users filter out AI-generated music, expected before the end of the year. Turning it on hides AI tracks, albums, and related artists from search results.
Why it matters
CEO Alexis Lanternier cited the surge of AI music as a catalyst, and Deezer joins Bandcamp, Tidal, Spotify, and Apple Music in setting AI music policies.