Southwest adds Platinum status and airport lounges in Rapid Rewards overhaul.
Context
What happened: Southwest is overhauling its Rapid Rewards program with new Silver, Gold and Platinum tiers starting Jan. 1, 2027, plus Icon airport lounges tied to a Chase credit card due in late 2027.
Key numbers: New tiers start Jan. 1, 2027. Icon lounges due late 2027.
Why it matters: The changes add premium perks and a lounge network to a loyalty program, tying lounge access to a Chase credit card.
What changed
Southwest is overhauling its Rapid Rewards program with new Silver, Gold and Platinum tiers starting Jan. 1, 2027, plus Icon airport lounges tied to a Chase credit card due in late 2027.