As Hollywood fights AI, a new filmmaking hub takes shape in Culver City

What happened: Culver City is drawing a growing cluster of AI filmmaking startups, including Promise, TrueShort, Native Foreign, and PhantomX, drawn by its mix of studios, tech companies, and available office space. A job fair at Culver Steps during LA Tech Week sought talent for AI studios. Key numbers: Luma AI opened a 7,000 square foot Dream Lab with 13 employees. Why it matters: Studios are exploring hybrid productions while SAG-AFTRA secured protections against fully synthetic performers, as unions and Hollywood workers fear AI will take jobs.

Culver City is drawing a growing cluster of AI filmmaking startups, including Promise, TrueShort, Native Foreign, and PhantomX, drawn by its mix of studios, tech companies, and available office space. A job fair at Culver Steps during LA Tech Week sought talent for AI studios.

Studios are exploring hybrid productions while SAG-AFTRA secured protections against fully synthetic performers, as unions and Hollywood workers fear AI will take jobs.