Google's new AI shopping cart tracks deals across stores

What happened: Google began the U.S. rollout of Universal Cart on Oct. 15, an AI-powered shopping tool that saves products from different retailers in one place across Google Search and the Gemini app. Key numbers: Rollout began Oct. 15. Shopping Graph contains more than 60 billion product listings. Why it matters: The cart tracks price drops, restocks and promotional codes, and uses Google Wallet data to compare card benefits. Checkout partners include Nike, Sephora, Target, Ulta Beauty, Walmart and Wayfair, with retailers remaining seller of record.

Google began the U.S. rollout of Universal Cart on Oct. 15, an AI-powered shopping tool that saves products from different retailers in one place across Google Search and the Gemini app.

The cart tracks price drops, restocks and promotional codes, and uses Google Wallet data to compare card benefits. Checkout partners include Nike, Sephora, Target, Ulta Beauty, Walmart and Wayfair, with retailers remaining seller of record.