Mark Cuban says Facebook knowingly runs AI deepfake scam ads as Meta docs reveal $16 billion in fraud-linked revenue

What happened: Mark Cuban said on Pivot that Facebook runs AI deepfake ads using his face and voice to sell a fake $294 diabetes cure. Reuters reported Nov. 6, 2025 on internal Meta documents about scam ad revenue. Key numbers: About $16 billion, or 10% of Meta's 2024 revenue, expected from scam and prohibited product ads. Roughly 15 billion higher risk ads seen daily. Why it matters: Meta spokesman Andy Stone disputed the documents as selective and the 10% figure as rough, saying scam ad complaints fell 58%. The documents note the SEC is looking into Meta over financial fraud advertising.

Mark Cuban said on Pivot that Facebook runs AI deepfake ads using his face and voice to sell a fake $294 diabetes cure. Reuters reported Nov. 6, 2025 on internal Meta documents about scam ad revenue.

Meta spokesman Andy Stone disputed the documents as selective and the 10% figure as rough, saying scam ad complaints fell 58%. The documents note the SEC is looking into Meta over financial fraud advertising.