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The FTC is demanding Walmart, Uber, Delta and others hand over data on personalized pricing. Algorithmic pricing is now under a cross-industry microscope, a legal-risk overhang for $WMT, $UBER and $DA

FTC data demand to Walmart, Uber, Delta signals personalized pricing regulatory scrutiny.

Context

What happened: The FTC demanded that Walmart, Uber, Delta and other companies hand over data on personalized pricing, Reuters reported. Target, Lyft, DoorDash, Instacart, Delta, United and JetBlue also received demands, an official said. Why it matters: The requests signal regulatory scrutiny of personalized pricing practices at large retailers, app services and airlines.

WMT

$125.52

-1.72%

UBER

$68.59

-0.28%

DAL

$87.20

+2.16%

What changed

The FTC demanded that Walmart, Uber, Delta and other companies hand over data on personalized pricing, Reuters reported. Target, Lyft, DoorDash, Instacart, Delta, United and JetBlue also received demands, an official said.

Why it matters

The requests signal regulatory scrutiny of personalized pricing practices at large retailers, app services and airlines.

Sources

cnbc