CatalystTech/AI
Expedia CEO says AI agents aren't changing booking habits — yet
Expedia CEO reports AI agents have not yet altered booking habits.
Context
What happened: Expedia CEO Ariane Gorin told CNBC that AI agents are an exciting development for the travel industry but have not yet impacted bookings.
Why it matters: Gorin's comment indicates that, despite interest in AI agents, they are not yet shifting how customers book travel.
What changed
Expedia CEO Ariane Gorin told CNBC that AI agents are an exciting development for the travel industry but have not yet impacted bookings.
Why it matters
Gorin's comment indicates that, despite interest in AI agents, they are not yet shifting how customers book travel.