Lay’s is launching 5 holiday-inspired chip flavors

What happened: Lay's is launching a limited-edition "Holi-LAY'S" collection of five holiday-inspired chip flavors, rolling out at retailers nationwide starting Oct. 25. Key numbers: Five flavors. Cheddar Scalloped-Style Potatoes and Roasted Holiday Turkey launch Oct. 25. Maple Bacon debuts Nov. 8. Two chocolate-covered varieties arrive Dec. Why it matters: The seasonal collection is intended for holiday entertaining, gifting and everyday snacking, per the company. Denise Truelove, senior vice president of marketing at PepsiCo Foods, said food plays an important role in holiday celebrations.

Lay's is launching a limited-edition "Holi-LAY'S" collection of five holiday-inspired chip flavors, rolling out at retailers nationwide starting Oct. 25.

The seasonal collection is intended for holiday entertaining, gifting and everyday snacking, per the company. Denise Truelove, senior vice president of marketing at PepsiCo Foods, said food plays an important role in holiday celebrations.